Who I am

Hi, I’m Mohamed Salah — a seasoned product leader with over 20 years of experience shaping and scaling digital products across Europe, the Middle East, and Africa.

From early-stage startups to global tech companies like Opera, Babbel, AutoScout24, and Yellow Pages, I’ve helped teams turn bold ideas into real impact. I’ve led high-performing cross-functional teams, built out entire product organizations, and driven product strategy in markets as diverse as Germany, Egypt, Turkey, the UAE, Saudi Arabia, and Palestine.

My passion lies in bridging the gap between vision and execution — helping teams align around customer needs, move fast without losing focus, and ship products that drive real business results. At Opera, I lead the product vision behind one of the world’s most innovative browsers. At Babbel and AutoScout24, I focused on growth, experimentation, and user experience. And at Yellow Pages, I led a major digital transformation, turning a print-first directory into a modern digital platform — forming partnerships with Google, TripAdvisor, and Yelp along the way.

Beyond my core product work, I’m deeply invested in mentoring and ecosystem building. I coach product managers through The Mentoring Club, support early-stage founders across Africa and the Middle East, and regularly speak at events like the Berlin Product Conference, Product Virtual Forum, and RiseUp Summit — sharing lessons on leadership, scale, and intentional product thinking.

Whether you're building your first MVP, scaling your product team, or just need a strategic sounding board — I’m here to help.

Coaching & Workshops

In addition to my leadership in product management, I am deeply committed to fostering growth in others — both on an individual level and within organizations:

  • 1:1 Coaching: As a certified mentor with The Mentoring Club, I provide personalized coaching for aspiring and mid-career product professionals. My approach integrates the latest research in educational and organizational psychology to help clients leverage their existing skills and experience, clarify their career vision, and create actionable pathways to success.

  • Startup Mentorship: I actively mentor early-stage startups across Africa and the Middle East, having worked with founders at RiseUp Summit — one of the region's largest innovation and entrepreneurship gatherings. I guide them in refining their product strategy, navigating challenges, and scaling effectively, with a focus on building sustainable, high-growth businesses.

  • Workshops for Teams: I design and lead bespoke workshops for product teams, blending cutting-edge product management practices with insights from psychology to drive team performance and collaboration. Whether it's refining a product development strategy, improving team alignment, or fostering a more innovative approach to problem-solving, my workshops are crafted to elevate the effectiveness and impact of product teams.

Speaker

As a speaker, I've shared insights on product leadership and growth at events such as the Berlin Product Conference, Product Virtual Forum, and RiseUp Summit. Whether advising companies, coaching individuals, or speaking on stage, my focus is always on helping people unlock the full potential of product management to grow their careers or scale their business..

Consultancy

I work with startups and growing businesses to sharpen their product strategy and ensure successful execution.

Whether you're validating a new idea, optimizing an existing product, or navigating a critical growth phase, I help you align vision with execution.

My approach combines hands-on experience building products across diverse markets with a structured, strategic lens — ensuring your team builds the right thing, the right way, at the right time. From high-level direction to detailed implementation support, I tailor each engagement to deliver tangible, long-term impact