Yellow Media and Google Enter Strategic Partnership to Support SMBs in Egypt


Yellow Media – Formerly known as Egypt Yellow Pages and Google Ireland have signed strategic partnership agreement that will make Yellow Media the first Google AdWords Premier SMB Partner in Egypt and the second one in North Africa.

The Google AdWords Premier SMB Partner Program enables strategic relationships between Google and companies that can deliver the power of Google AdWords to their local merchants. Small and medium-sized businesses working with a Premier SMB Partner receive professional, full-service AdWords account management, from account setup and activation to ongoing campaign monitoring and optimization.

The official announcement was made on April 22, 2012 in the Four Seasons Nile Plaza hotel with tens of attendees of technology reporters and journalists from major news papers and online news and technology portals in Egypt.

The event was held by: Marc Lambert – Managing Director of Yellow Media, Ahmed Hafez – Head of Sales in Google Egypt and North Africa, Lars Mourey – Director of Sales & Marketing in Yellow Media, and Mohamed Salah – Director of Digital Media in Yellow Media.

Marc Lambert, Ahmed Hafez and Mohamed Salah

Marc Lambert, Ahmed Hafez and Mohamed Salah

Keynote of Ahmed Hafez - Head of Sales - Google Egypt and North Africa

Keynote of Ahmed Hafez - Head of Sales - Google Egypt and North Africa

Following the official launch event, a 2 day intensive training course was given to 200+ Yellow Media sales professionals by the Google Egypt team. Wael Fakharany – Regional Manager Egypt, and North Africa – Google gave a very insightful keynote speech about the success story of how he managed to transform Google Egypt from a country office that only had one individual (Wael Himself) to tens of millions of dollars in a few years.

Wael Fakharany - Regional Manager Egypt, and North Africa - Google: Keynote Speech to Yellow Media Sales Force

Wael Fakharany - Regional Manager Egypt, and North Africa - Google: Keynote Speech to Yellow Media Sales Force

Yellow Media 200+ Media Solutions sales consultants attending Google AdWords training

Yellow Media 200+ Media Solutions sales consultants attending Google AdWords training

To get a free consultation now, or to sign up for Google AdWords fully managed service by Yellow Media.

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5 thoughts on “Yellow Media and Google Enter Strategic Partnership to Support SMBs in Egypt

  1. Sarah Magdy says:

    congratulations yellow media ..
    & hope that it will develop awareness of our egyptian economy of The importance of technology to expose yourself to the other.

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